The seven most common myths about racial equity
Opinion by Randal Pinkett   Fri July 24, 2020
Randal Pinkett, PhD, is
  the Chairman and CEO of BCT Partners, a research, consulting, training,
  technology and analytics firm that provides insights about diverse people
  that can lead to more equity. 
He is the co-author of the book Black Faces in White Places and the forthcoming "Black Faces in High Places." 
The
  opinions expressed in this commentary are his own.  View more opinion at CNN. 
(CNN)
  I've had the honor of hosting almost a dozen town halls,
  forums and "listen and learn" sessions over the past few months --
  both within my company and also with several corporations, nonprofit
  organizations and academic institutions.  Some were quite small -- with as few as
  eight participants -- while others had over 800 people.  I've heard the honest, transparent and,
  sometimes, raw feelings and frustrations of employees.  I've had one-on-one conversations with
  managers, executives and leaders, including global CEOs, as they have
  prepared for courageous conversations.  I've also been inspired by NFL star Emmanuel
  Acho's, "Uncomfortable
  Conversations with a Black Man," so, in deference to
  him, let's consider this a candid conversation with a Black businessman. 
As we are deep into
  this moment of civil unrest over systemic racism, everyone in the business
  world from individual contributors to managers to executives has asked
  "Where do we go from here?"  That's a common question after a business
  releases a "statement" (or debates whether to release a statement),
  holds a town hall or articulates its commitment to racial equity. 
The answer is companies
  are going to have to do continuous work if they truly want to achieve
  tangible and lasting change.  My advice
  on how they can do this begins with dispelling the seven most common myths
  about racial equity that I've heard over the past few months: 
Myth
  #1: It's better to remain silent out of fear of saying the wrong thing, being
  judged or being labelled a racist, than to speak out in this moment.  I've primarily heard this myth from my private
  conversations with White people; less so within large groups.  This is a time when your voice is needed
  more than ever.  Dr. Martin Luther King
  Jr. once said, "We will not remember the words of our enemies but the
  silence of our friends."  Don't be
  the silent friend.  Educate yourself on
  the basic language of racial equity: non-racist vs. anti-racist; equal vs.
  equitable; White privilege and White fragility; and the differences between
  diversity equity, inclusion and belonging.  Then find your voice.  You must find your voice.  It's OK to make mistakes and you can decide
  how vocal you want to be in this moment, but this is not the moment to be
  silent and let fear paralyze you. 
Myth #2: White privilege doesn't exist. 
  Interestingly, I have seldom heard this from anyone directly.  I've more often heard this from people in a
  forum who say they've heard it from other people.  So, let's first define what we mean by
  privilege: 
A good analogy of
  privilege is a fish in a stream.  For
  White people, you are going with the stream.  It's not that you aren't working hard,
  facing certain obstacles, experiencing certain challenges but, at the end of
  the day, the stream helps you swim faster.  For Black people, we are going against the
  stream.  Just like White people, we're
  working hard, we're facing certain obstacles, we're experiencing certain
  challenges, but the stream makes it more difficult for us to swim.  Much like it is difficult for a fish to be
  aware of its stream, it is difficult to acknowledge privilege when you are
  the beneficiary. 
In other words, privilege gives certain
  groups unearned advantages of which they may be unaware.  If you're White, male, Christian, straight,
  and able-bodied, then you are quintupling down on privilege.  I enjoy certain advantages as a man and yet
  I endure certain disadvantages as a Black man.  That's not a complaint; it is simply my
  reality. 
If you're willing to
  acknowledge that privilege exists, then it doesn't necessarily mean you
  should give up your advantages, but it does suggest you have the opportunity
  to help those who are disadvantaged.  That
  could mean mentorship, sponsorship or advocacy on behalf of a Black employee
  to help them overcome certain obstacles when they are in -- and out of -- the
  room.  It could also mean going as far
  as Alexis Ohanian, the co-founder of Reddit, who stepped
  down from the board of Reddit and urged the board to fill his seat with a
  Black candidate. 
To focus your efforts,
  you must look across your organization's entire lifecycle from recruitment to
  hiring to development to retention to advancement in order to determine
  exactly where advantage and disadvantage are at play. 
Myth
  #3: If I focus my company's efforts specifically on Black people in America,
  then it is to the exclusion of other groups.  I have found this
  to be a challenge for leaders and a particular challenge for global leaders,
  given the differences in how race unfolds across cultures internationally.  This question of whether to focus on Black
  people or focus on other groups is not an either/or proposition; it's an
  "and."  Black people are the
  canary in the coal mine.  We are often
  hit earlier and harder than everybody else.  A good analogy is ramps for people with
  disabilities.  By focusing on people
  with disabilities, ramps make life better for many other groups such as
  parents with strollers, cyclists and children.  By focusing on Black people, the most
  oppressed group, you are helping all groups.  John Powell, a professor of law and African
  American studies at UC Berkeley, defines this concept as "targeted
  universalism," which means setting universal goals pursued
  by targeted strategies for specific groups in order to achieve those goals. 
Myth #4: The source of the problem is racist community
  policing.  Racist community policing is a symptom, not
  the source.  The source is racism and
  there are several other symptoms of the source.  Just look at the lack of representation in
  Corporate America.  There are
  only four Black CEOs of Fortune 500 companies and they are
  all men. 
That is a symptom.  To address the symptoms in your
  organization, you must begin to address the source of the problem: racism.  You must help shift employee behaviors and
  shift your organization's cultures from being non-racist to anti-racist and
  that means a culture that is not passive on matters of racism, but rather, is
  actively seeking to dismantle racism.  This
  leads to Myth #5 ... 
Myth
  #5: Individuals are the problem.  Before we point out specific people, we need to
  address the racist cultures, racist laws, and racist policies, that produce
  racist individuals.   
There are four
  dimensions of racism:  
 
You can't reduce these problems to
  individuals because you otherwise ignore the complexities of race; you obscure
  the four dimensions of racism.  If you
  are an executive or a CEO, you have the opportunity to influence and
  dismantle racism across all four of these dimensions. 
Myth #6: A plan that commits to spending money on Black
  issues but does not also commit to spending money with Black businesses is a
  complete plan.  Spending money on Black issues addresses the
  social components of the problem but not the economics of the problem.  In addition to workforce diversity and
  workplace diversity, you also need supplier
  diversity, which means diversifying the ownership of the companies you do
  business with.   
Most companies do not
  have supplier diversity programs, much less, a specific
  focus on increasing the amount of money they spend with Black-owned
  businesses.  While African-Americans, according to the 2010 census, represent 13.6% of the US
  population and make up as much as 38% of a state's population (in Washington
  DC, it's 52%), a report released in 2016 analyzing 2012 data on minority
  business ownership showed that the percentage of sales flowing to Black-owned
  businesses nationally was only 1.3%. 
This is the time for
  you to get serious about supporting both Black issues and Black businesses. 
Myth #7: Being colorblind is the gold standard for
  seeing other people.  I hear this one
  quite often.  And the danger of this
  myth is that it can also lead you to thinking that the workplace is a pure
  meritocracy and that your company only hires the best and the brightest when
  the data shows that Black people are underrepresented at many levels, and
  especially on boards and in the C-suite.  I want you to see my color.  The gold standard is not to be colorblind
  but, in the words of Mellody Hobson, president of Ariel Investments, to be "color
  brave" -- to have candid conversations about race, to
  fully see color, and to still treat people fairly. 
You must build your
  cultural competence, which means four things: increasing your cultural
  awareness; expanding your cultural knowledge; building your cultural skills,
  and fostering greater cultural encounters. 
So those are the seven
  myths, but I'll give you a final bonus myth and it's this: that discomfort is
  a bad thing.  I want you to know that
  discomfort is not even a good thing; it is a great thing.  I want you to feel discomfort.   
Why?  Because discomfort and growth must co-exist.
   You can't have one without the other.  So, get comfortable with being
  uncomfortable.  Lean into the
  discomfort because it is in those moments that you know you are growing and,
  I would argue, growing into a better person tomorrow than the one you are
  today. 
If you desire to change
  the culture of your organization to be more diverse, more equitable and more
  inclusive, then it begins with you ... and it won't come easy.  
Making a statement may
  have been hard, but doing the work will be harder.  
Let's change this
  moment into a movement so we are never in this moment again.  We can do this ... together. 
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